Getting your app listing on Google Play requires uploading several types of images, each with its own size and format requirements. A well-optimized Play Store listing with professional screenshots and a compelling feature graphic can significantly improve your app's conversion rate from page view to install. This guide covers every image requirement for Google Play in 2026.
App Icon Requirements
The app icon is the most important visual element in your Play Store listing — it appears in search results, the "Top Charts" section, and on users' home screens.
- Size: 512 x 512 px
- Format: PNG with transparency (32-bit PNG)
- Maximum file size: 1 MB
- Design note: Icons must not have rounded corners in the uploaded asset — Google applies the rounded corner mask automatically. Do not add drop shadows or simulated 3D effects at the asset level; Google handles these in the UI.
Screenshot Requirements
Screenshots are the primary conversion driver on your Play Store listing. Google Play has flexible requirements for screenshot sizes:
- Minimum size: 320 px on the shortest side
- Maximum size: 3840 px on the longest side
- Aspect ratio: Must be 16:9 or 9:16 (landscape or portrait)
- Recommended portrait size: 1080 x 1920 px
- Recommended landscape size: 1920 x 1080 px
- Format: JPEG or PNG (24-bit PNG, no alpha required)
- Maximum file size: 8 MB per screenshot
- Quantity: Minimum 2, maximum 8 screenshots per device type
Unlike the App Store, Google Play does not require different screenshots for specific device models. One set of screenshots works for all Android phones, though you can upload separate sets for tablets, Chromebooks, and Android TV.
Feature Graphic
The feature graphic appears as a large banner at the top of your Play Store listing and is used when your app is featured in editorial collections. It is required if you use any video (promo video) in your listing.
- Size: 1024 x 500 px (landscape only)
- Format: JPEG or 24-bit PNG (no alpha)
- Maximum file size: 1 MB
- Important: All critical content must be in the center 75% of the image. The outer edges can be cropped on some devices. Avoid text and logos near the sides.
Tablet Screenshots
Providing tablet screenshots is optional but strongly recommended if your app supports tablets. Listings without tablet screenshots display stretched phone screenshots on tablet devices, which looks unprofessional.
- 7-inch tablet portrait: 1200 x 1920 px (or similar 16:10 ratio)
- 10-inch tablet portrait: 1600 x 2560 px (or similar 16:10 ratio)
- Format and size limits: Same as phone screenshots
Android TV and Google TV Banner
For apps targeting Android TV or Google TV:
- TV banner: 1280 x 720 px
- Format: PNG or JPG
- No transparency: TV banners should not have transparent backgrounds
Promotional Video (App Preview)
You can link a YouTube video as your app preview. The video should be 30 seconds to 2 minutes long. It is displayed before your screenshots in the Play Store listing when a user taps the play button. Keep the video vertical (portrait) for phone apps to avoid black bars.
Play Store vs App Store: Key Differences
- More flexible screenshot sizing: Play Store accepts any 16:9 or 9:16 screenshot; App Store requires exact pixel dimensions per device.
- Feature Graphic is unique to Play Store: Apple uses a promotional text field instead.
- Icon format differs: Play Store requires a square PNG with no rounded corners; App Store requires exact pixel dimensions with rounded corners baked in.
Preparing Your Play Store Images
For screenshots that need resizing to 1080 x 1920 or 1920 x 1080, use Picovert's image resizer to set exact pixel dimensions. For the feature graphic (1024 x 500), the crop tool is useful if you are starting from a wider image. After preparing your assets, run them through the image compressor to stay well under the 8 MB and 1 MB per-file limits.
Investing time in high-quality Play Store images — professional screenshots with captions, a compelling feature graphic — typically yields measurable improvements in install rate and app ranking within weeks of publishing.